A Jasper alternative built for newsletter writers

HeyNews trains on your past newsletter issues so drafts sound like you wrote them, not like AI. Native beehiiv and Kit; archive imports from Substack, Ghost, Mailchimp, and Medium.

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What it is

HeyNews is an AI writing tool for newsletter operators. It connects to your newsletter platform (beehiiv, Kit, Substack, Ghost, Mailchimp, Medium, or any platform with a public archive), imports your recent issues (up to 50 from a public archive), and builds a Voice Profile from your tone, vocabulary, sentence patterns, and signature phrases. When you are ready to write your next issue, HeyNews pulls fresh stories from your sources, picks the most relevant ones, and drafts the issue in your voice for you to review and send.

Jasper is an AI platform for marketing teams that creates written and visual content, according to Jasper's pricing page (checked October 15, 2026). Its agents cover blog, email, advertising, and website work. HeyNews is the newsletter-specific layer.

Honest comparison

What it does	Jasper	HeyNews
Voice training on your past content	Brand Voice from up to 8 examples you add as text, files, or URLs	Voice Profile from your past newsletter issues, automatic
Newsletter platform integration	No newsletter platform on its integrations page	beehiiv import and unsent drafts in beehiiv (paid beehiiv plan); Kit import (OAuth); archive import for Substack, Ghost, Mailchimp, Medium
Pulls stories from your sources	No RSS or source monitoring on its pricing page	RSS, blogs, social profiles, Reddit, Chrome extension
Performance learning loop	No open or click data source on its integrations page	Reads open and click data, adjusts future drafts
Separate voices or writers	2 Brand Voices on Pro, unlimited on Business	Different writers for different edition types
Blog post generation	Yes, with blog agents in its Agent Library	No, newsletter-only
Ad copy and landing pages	Yes, with advertising and website agents	No
Team workspaces	Pro includes 1 seat; Business adds seats for teams	Team plan, 10 publications
Starting price	$69/mo Pro billed monthly, or $59/mo billed yearly	$39/mo Hobbyist, $99/mo Starter, $299/mo Pro, $499/mo Team

Jasper details are according to Jasper's Brand Voice help article (checked October 11, 2026), Jasper's integrations page (checked October 11, 2026), Jasper's pricing page (checked October 15, 2026), and Jasper's Agent Library help article (checked October 11, 2026).

When to choose Jasper over HeyNews

You write a lot of non-newsletter content (blog posts, ads, landing pages, product descriptions). HeyNews does not cover those formats.
You want agents for blog, email, advertising, and website work in one marketing workspace.
You want API access for a custom integration with your marketing stack, which Jasper lists on its Business plan.
You are happy to build a Brand Voice from writing samples, files, or URLs and do not have a newsletter archive to draw from.

When to choose HeyNews over Jasper

Your newsletter is a major part of your week and the drafts you generate in Jasper still do not sound like you.
You are on beehiiv, Kit, Substack, Ghost, Mailchimp, or Medium and want a direct beehiiv or Kit connection or an import from your public archive.
You spend 6 to 10 hours every week scanning sources, picking stories, and drafting. HeyNews handles all three.
You want different writers for different editions (Monday deep dive vs Friday roundup), trained on the issues you already sent.
You want the system to learn from open and click data after every send.

Pricing

Plan	Jasper	HeyNews
Entry	$69/mo Pro billed monthly, or $59/mo billed yearly (1 seat, 2 Brand Voices)	$39/mo Hobbyist (5 issues/mo, 1 publication)
Mid	No middle plan; Jasper lists Pro and Business	$99/mo Starter (15 issues/mo, 2 publications)
Team	Business: custom pricing, starts with a 12-month commitment	$499/mo Team (90 issues/mo, 10 publications, 100 AI revisions per draft)
Free trial	7-day free trial; a card is required	14 days OR 5 issues, payment method required
Yearly discount	Labeled "Save ~20%" ($59/mo yearly vs $69/mo monthly)	30% off any plan

Jasper details are according to Jasper's pricing page (checked October 15, 2026) and Jasper's free trial help article (checked October 11, 2026).

Use cases

Industry roundup at scale

You run a weekly newsletter for 50,000 marketers covering AI tools. You spend Sunday afternoon scanning Twitter, Substack, and TechCrunch, picking 8 stories, and writing your take on each. HeyNews scores all stories from your sources against your audience, picks the 8 most relevant, drafts each one in your voice, and adds your hot takes. Sunday afternoon is back.

Curated link letter

You send a Friday "what I read this week" letter to 8,000 subscribers. HeyNews pulls from the 30 sources you follow, picks the 12 most relevant for your audience, drafts a one-paragraph commentary on each, and pre-writes the subject line.

Branded company newsletter

You are the marketing lead at a 50-person SaaS. You write a monthly customer newsletter that should sound like the founder, not the marketing team. HeyNews trains on the founder past blog posts and Substack archive, so the drafts match their voice without manual rewriting.

Multi-publication operator

You run two newsletters: a personal one in your voice and a company one in the company voice. HeyNews keeps separate Voice Profiles for each, so switching publications switches the writing style automatically.

FAQ

Does HeyNews replace Jasper?

Only for newsletters. If you also write blog posts, ad copy, and landing pages, you will keep Jasper for those formats. HeyNews focuses on the newsletter production layer end to end.

How does voice training compare to Jasper Brand Voice?

Jasper Brand Voice is built from up to 8 examples you provide as text, files, or URLs, according to Jasper's Brand Voice help article (checked October 11, 2026). HeyNews trains automatically on the issues you have already sent through your newsletter platform, with no upload step. The training data is the newsletter you already publish.

Can I import my Jasper Brand Voice into HeyNews?

No. HeyNews builds a Voice Profile from your newsletter archive directly. If your archive is connected, training happens on its own.

Is HeyNews more expensive than Jasper?

At entry level, no. Jasper's entry plan is Pro at $69/mo billed monthly, or $59/mo billed yearly, according to Jasper's pricing page (checked October 15, 2026). HeyNews Hobbyist is $39/mo. The trade-off is depth: HeyNews does newsletter work that Jasper's pricing and integrations pages do not list, such as monitoring your sources, learning from opens and clicks, and a direct beehiiv or Kit connection. If newsletters are a small part of your output, Jasper may still be broader. If newsletters are your main job, HeyNews pays for itself in hours saved.

Does HeyNews auto-publish?

No. Drafts are reviewed before send. We never auto-publish.

Can I use HeyNews if my newsletter is on a platform you do not natively integrate with?

Yes, if your newsletter has a public archive. HeyNews can import past issues from Substack, Ghost, Mailchimp, Medium, or any newsletter with a public web archive. Voice training works the same way.